Bergdorf Goodman Partners with Charleston to Showcase Southern Charm
We’re delighted to announce a partnership with New York’s iconic Bergdorf Goodman department store. Just a two‑hour flight from Charleston, South Carolina—a city renowned for its rich history, mild climate, and culinary scene—Charleston will now feature prominently in Bergdorf Goodman's editorial lineup.
The collaboration includes a two‑page editorial and a 28‑page fashion spread in Bergdorf Goodman magazine, as well as eye‑catching window displays at the flagship store on 5th and 58th. The displays are designed to echo Charleston’s bucolic Lowcountry charm.
“Bergdorf Goodman customers are as passionate about new travel experiences as they are about fashion. We’re excited to share Charleston’s classic Southern style, historic architecture and burgeoning food scene with them,” said Mallory Andrews, senior vice president, sales promotion, marketing and public relations for Bergdorf Goodman.
To celebrate, #ExploreCharleston has curated exclusive luxury hotel packages at select Charleston properties. Dive into the behind‑the‑scenes story with Bergdorf Goodman and Explore Charleston!
The Pineapple Fountain, a symbol of Southern hospitality, anchors the eight‑acre Waterfront Park along the Charleston Harbor entrance—a perfect photo op for visitors.
Angel Oak, a 1,500‑year‑old oak, towers at 66.5 feet and stretches 28 feet in circumference. It stands as the region’s most treasured ecological landmark.
Philadelphia Alley, the site of one of Charleston’s most infamous duels, earned the nickname “Dueler’s Alley.” It even appears in Darius Rucker’s “The Comeback Song” music video.
Designed by Gabriel Manigault, the historic City Hall—now a testament to Adamesque architecture—was completed in 1818 after his European studies introduced this style to Charleston.
White Point Gardens, a six‑acre green space nestled between South of Broad and the harbor, features oyster‑shell paths, monuments, a historic bandstand, and a seawall promenade.
Images by Arnaud Pyvka.
