Phoenix Final Four 2017: 16 Must-See Activities to Enjoy Between Games
For basketball fans, the Final Four is a pilgrimage to the heart of the sport. In 2017, March Madness peaks in Phoenix, Arizona, from March 31 to April 3, narrowing the field of 68 teams to four semifinalists at University of Phoenix Stadium in Glendale. While the marquee games on Saturday and Monday command attention, fans have plenty of downtime to discover the Greater Phoenix area.
Here are 16 expert-recommended ways to step away from the court and immerse yourself in local highlights.
1. Embark on a Desert Hike
Hiking is a cherished activity in Greater Phoenix, with trails accessible throughout parks and preserves in the Sonoran Desert. South Mountain Park and Preserve, one of the largest urban parks in the U.S., and Camelback Mountain, offering stunning Valley vistas, are top choices.
Trails vary from easy to strenuous—the higher the elevation, the greater the challenge. Always bring ample water and sunscreen, no matter the weather.
2. Tour Frank Lloyd Wright's Taliesin West
Architecture and basketball fans alike will appreciate Taliesin West in Scottsdale, Frank Lloyd Wright's winter home and studio. Built over two decades using native Sonoran Desert materials, it offers guided tours of the innovative grounds.
3. Dive into SEA LIFE Arizona Aquarium
Meet rescued sea turtles Cora and Ziva, explore a seahorse nursery, and spot clownfish at SEA LIFE Arizona Aquarium in Tempe. Family-friendly with daily educational talks and feedings, plus a $3 behind-the-scenes tour on weekends.
Save with advance online tickets or a combo pass including LEGOLAND Discovery Center.
4. Explore Westgate Entertainment District Near the Stadium
On Final Four Friday (March 31), attend free team practices at University of Phoenix Stadium from 11 a.m. to 3 p.m. Nearby, the Westgate Entertainment District offers 23 restaurants, shops, a 20-screen theater, Fountain Park splash pad, and WaterDance Plaza shows.
5. Stroll the Scottsdale ArtWalk
Join the free weekly Scottsdale ArtWalk Thursdays from 7-9 p.m. in downtown Scottsdale's Arts District. Galleries open late, complemented by fountains, sculptures, restaurants, and wine rooms. Visit the Museum of the West, with extended hours.
6. Experience Downtown Phoenix Fan Events
Final Four Fan Fest at Phoenix Convention Center features games, clinics, autographs, and the NCAA trophy ($8 adults; free for kids 12 and under). Kids' Final Four Dribble is free (pre-register). Dine at DeSoto Central Market, then catch the free March Madness Music Festival with top acts.
7. Visit Wildlife World Zoo & Aquarium
See real mascots at Wildlife World Zoo, Aquarium & Safari Park in Glendale: kangaroos, giraffes, lion cubs, and a rare albino alligator. Enjoy safari rides and aerial views (extra fees).
8. Cruise Tempe Town Lake
Rent kayaks, pedal boats, or paddleboards on Tempe Town Lake. Catch the free Tempe Festival of the Arts (March 31-April 2) with 400+ artists.
9. Discover World-Class Museums
Explore Scottsdale Museum of Contemporary Art (free evenings), Heard Museum (Native American art), Phoenix Art Museum (diverse collections), and Musical Instrument Museum (6,000+ instruments).
10. Catch Cactus League Spring Training
Watch final spring training games March 29-31, including Cubs and Indians, or Diamondbacks exhibitions at Chase Field.
11. Savor Phoenix's Dining Scene
From Matt's Big Breakfast to Nobuo at Teeter House and Barrio Café, Phoenix offers diverse cuisine. Consult local chefs for top picks.
12. Shop for Unique Souvenirs
Browse luxury at Scottsdale Fashion Square or artisanal bells at Cosanti Foundation.
13. Uncover Central Phoenix (CenPho)
Visit revitalized spots like The Orchard and The Yard in this up-and-coming neighborhood.
14. Bike Greater Phoenix
Use Grid Bike Share for affordable rides through downtown paths and Roosevelt Row murals.
15. Relax in Iconic Gardens
Find peace at Japanese Friendship Garden or explore 50,000+ plants at Desert Botanical Garden.
16. Toast at Top Bars
Unwind at rooftop spots like Lustre or speakeasies like Valley Bar.
Overtime: Capture Your 'One Shining Moment'
Like the tournament's iconic montage, savor a Sonoran Desert sunset from Taliesin West, Dobbins Lookout, or other scenic vantage points.
Plan your 2017 Final Four visit with details on Phoenix-area hotels, restaurants, and activities.
