Snap, Share & Win with Dallas BIG Moments – Capture Iconic Selfies & Earn Big Prizes
Visitors and Dallas residents alike have embraced the Big Things Happen Here campaign, posting tens of thousands of selfies that spell out the “I” in BIG on our giant B and G letters throughout the city.
Now, we’re elevating the experience with a brand‑new initiative that encourages North Texans to rediscover Dallas. In an era where “take a photo or it didn’t happen,” #DallasBIGMoments invites locals to become tourists in their own city—whether uncovering hidden gems or revisiting favorite spots.
Share your adventures by uploading an original photo at one of the unique Dallas locations below to your personal Instagram account, using #DallasBIGMoments and tagging @Visit_Dallas in the caption.
And the prizes are thrilling: win two tickets to see Justin Bieber, a night’s stay at the Ritz‑Carlton, game tickets for the Dallas Cowboys, Stars, or Mavericks, and more.
We’ve curated ten must‑visit selfie spots. The more locations you capture, the more entries you earn—up to ten entries per participant. Visit them all for your best chance to win. Click here for the full rules and prize details.
Here are the spots you should explore:
- Any of the B&G Installations
- Pegasus outside of the Omni Hotel
- ‘The Eye’ Across from the Joule
- Trinity Overlook Park
- Reunion Tower
- Klyde Warren Park
- ‘Traveling Man’ in Deep Ellum
- The Ice Skating Rink inside the Galleria Mall
- Bishop Arts District
- Dallas Arboretum
The contest runs from May 8 to May 31. Join the fun and show us how your #DallasBIGMoments come to life!




